We've Got You Covered, literally.
meet TRUHAIR's
COLOR & CONCEAL
cream-to-powder hair concealer applies easily and looks natural.
Waterproof Formula
means coverage that stays all through an active day. Whether it is sweat or rain, we have you covered.
Cap/Compact Design
Formula is in the cap for on the go root touch up.
Sponge Tip
makes for easy and mess-free application.
Real Customer Root Coverage Reviews
FORMULATED WITHOUT:
Get a beautifully thick hairline!
• a makeup artist's secret!
• fills in hairline
• adheres to hair and scalp
Real Customer Hairline Reviews
10 COLORS
with color match guarantee!
If the shade doesn’t match when you get it at home we will ship you out the best shade or help create a custom shade for your hair.
Our color experts have spent seven years formulating these shades to ensure a perfect match for any and every hair color.
100% Satisfaction Guarantee
Top Rated
Customer Service
Great for Guys
• covers visible grays
• gives you a full, thick beard and mustache
• waterproof from sweat and moisture
Most Asked Questions
How To Use:
Start by removing the cap and gently tapping the sponge inside to transfer color to applicator.
Apply to desired area on dry hair, starting at the scalp and working outwards.
Washes out with shampoo.
Does This Product Have Harmful Ingredients?
No, Color & Conceal is formulate without talc, parabens, and sulfates.
Full ingredients list can be found on the product page here.
What If I Get the Product and it Doesn't Match?
Don’t worry we have a Color Match Guarantee!
If the shade doesn’t match when you get it at home we will ship you out the best shade or help create a custom shade for your hair.
Will it Transfer to my Clothes or Pillowcase?
No, Color & Conceal will stay put unto you shampoo it out AND it’s waterproof for rainy weather and working out!
We've Got You
Covered, literally.

cover roots
thicken hairline
great for guys
meet TRUHAIR's
COLOR & CONCEAL
cream-to-powder hair concealer applies easily and looks natural.
Waterproof Formula
means coverage that stays all through an active day. Whether it is sweat or rain, we have you covered.
Cap/Compact Design
Formula is in the cap for on the go root touch up.
Sponge Tip
makes for easy and mess-free application.
Cover Root Grow Out
• high pigments
• looks natural and seamless
• won’t drip or smudge
Real Customer Root Coverage Reviews
FORMULATED WITHOUT:
Get a beautifully thick hairline!
• a makeup artist's secret!
• fills in hairline
• adheres to hair and scalp
Real Customer Hairline Reviews
10 COLORS
with color match guarantee!
If the shade doesn’t match when you get it at home we will ship you out the best shade or help create a custom shade for your hair.
Our color experts have spent seven years formulating these shades to ensure a perfect match for any and every hair color.
100% Satisfaction Guarantee
Top Rated
Customer Service
Great for Guys
• covers visible grays
• gives you a full, thick beard and mustache
• waterproof from sweat and moisture
Most Asked Questions
How To Use:
Start by removing the cap and gently tapping the sponge inside to transfer color to applicator.
Apply to desired area on dry hair, starting at the scalp and working outwards.
Washes out with shampoo.
Does This Product Have Harmful Ingredients?
No, Color & Conceal is formulate without talc, parabens, and sulfates.
Full ingredients list can be found on the product page here.
What If I Get the Product and it Doesn't Match?
Don’t worry we have a Color Match Guarantee!
If the shade doesn’t match when you get it at home we will ship you out the best shade or help create a custom shade for your hair.
Will it Transfer to my Clothes or Pillowcase?
No, Color & Conceal will stay put unto you shampoo it out AND it’s waterproof for rainy weather and working out!